Secure your child’s financial future with our new app
We understand that parenthood isn’t easy, but investing in your child's future should be. We're here to help you give them the financial head start they deserve.
Sign up below to be notified when we launch!
OUR MISSION
Parenting isn’t easy, but investing in your child’s future should be.
As a mum-to-be, I understand that parenthood is one of life’s most joyful yet overwhelming journeys. Planning your child’s financial future can feel like just one more impossible task – but you don’t have to do it alone.
Our platform is built on the belief that investing for your children doesn’t have to be complicated. Designed by modern mums, for modern families, we understand your worries about your child’s financial future and the struggle of knowing where to start.
Developed with your busy life in mind, we’ve removed the endless paperwork and confusing jargon. Our app makes it easy to contribute towards milestones like their first home, university, and even their retirement.
We also know it takes a village to raise a child. That’s why we’re transforming how loved ones give gifts – moving beyond toys to meaningful contributions that grow with them, creating a lasting legacy of financial security and opportunity.
Whether you’re a mum, dad, grandparent, family member or friend, we’re here to make investing in a child’s brighter future accessible and inclusive for everyone.
Sophia Jarvis, CFA (Founder & CEO)
APP FEATURES
Improve your child’s financial future
- Easily set aside funds for their first home, university expenses, enjoyable retirement and more!
- Encourage loved ones to contribute through impactful gifts
- Benefit from bonuses and rewards to enhance savings
- Access our supportive community for insights and expert guidance to grow your family’s wealth
HELP SHAPE US
Have your say!
We want to hear from you. Share your thoughts and ideas to help us bring you an app you'll love to support your children's financial future.
Have your saySTAY IN THE LOOP
Get notified when we launch!
Sign up now to stay in the loop and access the tools and knowledge to financially support the children in your life.
Sign up below to be notified when we launch!
WE WOULD LOVE TO HEAR FROM YOU!
Keen to be involved?
We’re looking for talented individuals and organisations who want to support us to help millions of children across the UK look forward to a better financial future.
Ready to make a difference?
I’m interested in
